Four products.
One customer identity.
NIFU CRM, NIFU Marketing, NIFU Loyalty and the NIFU Intelligence Engine share one customer record, so every product makes the rest smarter, and every business decision is grounded in what customers actually do.
- CRM
- Marketing
- Loyalty
- Intelligence Engine
Built separately. Designed to work as one.
Most businesses run their CRM, their marketing tool, their loyalty program and their reporting as four disconnected systems. NIFU runs them as four connected products, sharing a single customer record from day one.
NIFU CRM
A single customer record for every guest: contact details, consent, purchase history and relationship status, in one place your whole team can use.
Explore NIFU CRM →NIFU Marketing
Send the right message to the right guest at the right time: win-back campaigns, birthday offers and personalised promotions, built on real customer data.
Explore NIFU Marketing →NIFU Loyalty
Points, tiers, coupons, gift cards and rewards, delivered through the NIFU App so customers carry one loyalty identity across every participating merchant.
Explore NIFU Loyalty →NIFU Intelligence Engine
Connects POS, payments, menus, Wi-Fi and reviews into a Customer 360 profile, and recommends the next best action for marketing, operations and service recovery.
Explore NIFU Intelligence Engine →The problem with disconnected tools.
A CRM that doesn't know about redeemed offers. A marketing tool guessing who's about to churn. A loyalty app with no idea what drives visits. Reports that never agree with each other.
NIFU CRM builds the record. NIFU Loyalty gives customers a reason to return. NIFU Marketing acts on real behaviour. The Intelligence Engine explains why, and recommends what's next.
One flywheel, four products.
- NIFU Loyalty gets guests to join once
- NIFU CRM builds one profile per guest
- The Intelligence Engine learns and recommends
- NIFU Marketing acts, and every brand grows
Not sure where to start?
Tell us about your business and we'll recommend the right product to begin with.